kustaa saksi for nike 1948
Posted on: 27 August 2009
The Nike 1948 store, located in the arches of Bateman’s Row, Shoreditch, recently underwent a small makeover by Finnish artist Kustaa Saksi. With a vivid, retro pop aesthetic, the installation perfectly represents the blend of modern heritage so closely associated with the Nike Sportswear brand. Amongst Python-esque appendages rising above multicolour cityscapes and VW vans on cardboard cutout vacation, we particular admire Saksi’s illustrative takes on the differences between men’s and women’s footwear needs. continue reading »




